Brand Identity, Illustration
Birdbath
2022
Birdbath is a place for creativity to gather, collaborate, make and wonder. The brand was created to reflect this collective and creative mindset.
Bright and inquisitive backyard birds illustrate the different creative talents and people that Birdbath collaborates with. The birds bring different flowers and leaves which represent flourish and growth – what creativity brings to the table.
The wordmark is hand inked to represent the bespoke approach from the collective – every creative output is tailored by a human, not AI. Shaped in the curve of a birdbath, the wordmark becomes a vessel for creativity.
The visual elements are designed mimic the movement of birds – free form, playful and organic, just like the creative thought process.